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Keep Listening to Your Business
Receive every week tips on how to improve your understanding on what's happening in your business
The Magic of a Pivot Table: Your 8 clicks Easy-pass to Your Business Insights
A pivot table is a table that summarises numbers to give information. Let's see how it's done in 8 clicks or less.
Cristina Zappullo
Mar 33 min read
To Have a Great Customer or Not To Have
In this post, we will definitively determine the quality of our excellent customers. It will take about 2 minutes.
Cristina Zappullo
Feb 252 min read
Different Offers VS One Customer Journey: Is It the Same Customer Cost?
How do you calculate your customer cost when you divide your efforts between different offers? Follow this 12 minutes step-by-step guide!
Cristina Zappullo
Feb 173 min read
Who’s Paying for the Admin? If You don’t Check this, Chances Are… You Are
It's a common problem that solopreneurs and small business owners want to know how much each customer is costing them. Let's find out!
Cristina Zappullo
Feb 104 min read
The Best Customer Award Goes To…
Imagine you can understand who your best customers are. With this guide you don't have to imagine. You'll be doing it!
Cristina Zappullo
Feb 34 min read
The Quickest Method to Make your Yearly Financial Review
Financial review is essential to keep an eye on how your business is doing. Here is how to do it in 20 minutes.
Cristina Zappullo
Jan 134 min read

New Year's Resolution: Planning your Budget in 3 easy steps
Happy 2025!! Are you prepared for this year's expenses and earnings? Did you make a budget plan? Here is how to make a simple one in 8 mins
Cristina Zappullo
Jan 64 min read
Are you MisReading your KPIs? Beat the Biases in 8 secs with Critical Thinking
If you misread your KPIs, you will adopt the wrong strategy and ultimately lose clients. Are you sure you are reading them correctly?
Cristina Zappullo
Dec 23, 20243 min read
The All-In-Some-Out Method to Getting Useful KPIs
KPIs are essential to understand what's going on in your business. Until they are too many. This is a method to reduce their number.
Cristina Zappullo
Dec 9, 20245 min read
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