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Keep Listening to Your Business
Receive every week tips on how to improve your understanding on what's happening in your business
Much Work About Nothing. When the automated dashboard is missing crucial information.
I was helping an online jewelry store owner with her business analysis when I first experienced this issue. I was amazed that such a...
Cristina Zappullo
Apr 72 min read
Where to Find Information When You Think Don't Have Any
You just started a business or a new offer. Now where are you going to find some information or business numbers? I'm going to tell you.
Cristina Zappullo
Mar 173 min read
The Magic of a Pivot Table: Your 8 clicks Easy-pass to Your Business Insights
A pivot table is a table that summarises numbers to give information. Let's see how it's done in 8 clicks or less.
Cristina Zappullo
Mar 33 min read
To Have a Great Customer or Not To Have
In this post, we will definitively determine the quality of our excellent customers. It will take about 2 minutes.
Cristina Zappullo
Feb 252 min read
Different Offers VS One Customer Journey: Is It the Same Customer Cost?
How do you calculate your customer cost when you divide your efforts between different offers? Follow this 12 minutes step-by-step guide!
Cristina Zappullo
Feb 173 min read
Who’s Paying for the Admin? If You don’t Check this, Chances Are… You Are
It's a common problem that solopreneurs and small business owners want to know how much each customer is costing them. Let's find out!
Cristina Zappullo
Feb 104 min read
The Best Customer Award Goes To…
Imagine you can understand who your best customers are. With this guide you don't have to imagine. You'll be doing it!
Cristina Zappullo
Feb 34 min read
Identify Your Customers You are Better Off Losing: The 5-Step Method
Some customers are not good customers. They damage our businesses. This is an overview of the 5-steps method to find your good customers
Cristina Zappullo
Jan 273 min read
What You are Missing Out On if You are Not Mastering Critical Thinking
I am going to show you how critical thinking will improve your understanding of your company's numbers and strategy.
Cristina Zappullo
Jan 204 min read
The Quickest Method to Make your Yearly Financial Review
Financial review is essential to keep an eye on how your business is doing. Here is how to do it in 20 minutes.
Cristina Zappullo
Jan 134 min read
New Year's Resolution: Planning your Budget in 3 easy steps
Happy 2025!! Are you prepared for this year's expenses and earnings? Did you make a budget plan? Here is how to make a simple one in 8 mins
Cristina Zappullo
Jan 64 min read
Life and Death of a Dashboard: When You Should Let It Die and Move On
A dashboard is your gateway to greater confidence, understanding of your business, and empowerment. It can also be a ball and chain.
Cristina Zappullo
Dec 16, 20244 min read
KPIs. The Power of Information
Would a doctor give you pills without any kind of analysis? Then to fix our business we need to know what's going on. With KPIs
Cristina Zappullo
Dec 2, 20243 min read
Reading Numbers 101: A Pathway to Talk with your Business
How do you improve your business? Your business is going to tell you. If you learn how to speak with it.
Cristina Zappullo
Nov 25, 20243 min read
How Not To Fooled By Sparkling Visualizations
Would you make a business transaction with someone using such wrong visual support? Let's see how to spot them
Cristina Zappullo
Nov 18, 20244 min read
How to Lose 10K by Delegating
Two years ago, I spent 10k on social media and I got nothing in return. I was working hard for some clients in my usual field and I...
Cristina Zappullo
Nov 4, 20244 min read
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